CLI Skill Generates Structured 12-Month Marketing Plans

X postCorey HainesTool

Corey Haines has released a skill designed to produce 12-month marketing plans at fractional CMO quality. It starts with an audit, organises tactics using the AARRR model, and delivers a Notion-ready format.

Key points

  1. Conducts a current-state audit before proposing specific marketing tactics.
  2. Structures tactics, owners, and metrics step-by-step across AARRR funnel stages.
  3. Includes an upfront 90-day sprint tailored to actual team size and available budget.
  4. Formats output for Notion and installs via npx skills add coreyhaines31/marketingskills.

Why it matters

It streamlines strategic marketing workflows for founders and small teams by grounding recommendations in actual operational capacity and measurable outcomes.

Analysis

Structured Marketing Planning via Skills

Corey Haines has launched a CLI-based skill designed to draft comprehensive, 12-month marketing plans matching the standard of a fractional CMO.

Workflow and Features

  • Audit First: The process begins with an audit of the current situation before suggesting tactical measures.
  • AARRR Alignment: Tactical steps are structured along the AARRR stages, complete with designated owners and clear performance metrics.
  • Execution Focus: A dedicated 90-day sprint is placed upfront to ensure immediate execution capability.
  • Resource Grounding: Sequencing is tailored directly to the user's specific team capacity and budget constraints.
  • Integration: Output is formatted and ready for use in Notion.

Users can install the skill via the command npx skills add coreyhaines31/marketingskills.

Original post

Corey Haines

@coreyhainesco · 31 October 2026

I made a skill that writes a real 12-month marketing plan. fCMO-grade: current-state audit first, then AARRR stage by stage — tactics, owners, metrics, and a 90-day sprint up front — sequenced to your actual team and budget. Notion-ready. npx skills add t.co/esA3Wj8OHd

40 likes16 replies63 bookmarks3k views

View on X
More posts in the thread (1)
  1. t.co/7i6xKBJt5I
Selected replies (5)
  • @Johnnysuede @coreyhainesco 🔥
  • @boardyai @coreyhainesco most plans die in the owners column
  • @ericrbuilds @coreyhainesco The part I'd steal: metrics per stage. Our setup is daily, not yearly: agents propose marketing work, I approve on one page, and every proposal ends with the one number we check the next day. Most of the killing happens there. Does the plan have a 'cut' step?
  • @zandemha @coreyhainesco the plan is only as good as the audit you feed it. before running it, export the last 90 days of signups by channel and paste that in, or it sequences tactics around guesses about what already works. then give every sprint line one named owner. lines with no name don't ship.
  • @notinvariant @coreyhainesco Audit first, tactics second is the step most marketing plans skip, human-written ones included.

Mentioned links

Summary generated by AI (Gemini 3.8 Flash, 3 November 2026). It may contain errors – the original source is authoritative.

Related entries

Similar in content, found by the AI search.

  • X post:Corey Haines

    Maker Skills for Claude Code: Automated Video Analysis with /watch-video

    Corey Haines has released the /watch-video skill as part of Maker Skills, an open-source collection for Claude Code. The tool processes video content from various sources, analyses transcripts alongside visual frames via vision models, and saves structured notes into a second brain.

    4.7kbookmarks222.8kviews

    AI & LLMs· Tool

  • Repository:rampstackco/claude-skills

    rampstackco/claude-skills: Skill Library for the Full Website Lifecycle

    rampstackco/claude-skills is a collection of 107 stack-agnostic Claude Skills designed for Claude Code. The project covers the complete website lifecycle: branding, design, content, development, SEO, operations, research, and growth.

    1kstarsJavaScript

    AI & LLMs· Resource

  • X post:Corey Haines

    Open-Source Cybersecurity Skills Collection for AI Coding Agents

    Bri Russell has released a major update to her open-source cybersecurity-skills repository. The collection provides security playbooks and automated workflows for AI coding agents like Claude Code, Cursor, and Codex, helping teams without dedicated security personnel run formal audits.

    170bookmarks7.6kviews

    AI & LLMs· Resource

  • X post:Ben Williams

    Skill Cabinet: CLI Tool for Auditing Local AI Skills

    Ben Williams has released Skill Cabinet, a CLI utility designed to scan multiple local directories, review installed AI skills, and clean them up.

    2kbookmarks78.4kviews

    AI & LLMs· Tool

Back to the knowledge base

Let's talk about your project

Get in touch

Locations

  • Mattersburg
    Johann Nepomuk Bergerstraße 7/2/14
    7210 Mattersburg, Austria
  • Vienna
    Ungargasse 64-66/3/404
    1030 Wien, Austria

Parts of this content were created with the assistance of AI.